Event workflow & email automation
Set it up once. It runs every time.
Every event follows a workflow: the right emails go out at exactly the right time, collecting headcounts, menus and rooming lists before the day, and winning the rebooking after it. You plan the sequence once; GRAND runs it for every booking.
What sets us apart
We dare to be GRAND, especially with these
Every email is anchored to the event date, 90 days before, 7 days before, the morning after. Move the event and the whole sequence moves with it. Nothing to reschedule, nothing to remember.
Final headcounts, menu choices, dietary needs, rooming lists, the workflow asks for each one before its deadline, and reminds again if the answer doesn't come.
A thank-you the morning after, a feedback ask while it's fresh, a rebooking offer when next year's planning starts. Returning business, built into the sequence.
Weddings don't run like board meetings. Build a sequence per segment, meetings, weddings, conferences, Christmas parties, and attach it with one click when the booking lands.
Before the event
Everything collected before the day
The workflow knows what's missing and when it's due. Menu choice at 60 days, dietary needs at 21, final headcount at 7, each request goes out on schedule, and gentle reminders follow until the answer is in.
- Requests sent on the right day, automatically
- Reminders until the answer comes back
- Answers land on the booking, and the function sheet
After the event
The follow-up that wins the rebooking
The morning after, a thank-you. Three days later, a feedback ask. Eleven months later, right when they start planning next year's event, the rebooking offer. Perfectly timed, sent every time, without anyone keeping a list.
- Thank-you the morning after, every time
- Feedback while it's still fresh
- Rebooking offer timed to next year's planning
Works better together
Got a question?
What can trigger an automation?
Dates relative to the event or to signing, booking status changes, and replies. "7 days before the event", "3 days after the contract is signed", "when the headcount comes back", all valid anchors.
Is it only emails?
No, steps can also create tasks for your team and issue invoices, so deposits and balance payments go out on schedule too. Emails are the heart of it; tasks and invoices ride the same timeline.
Can different event types run different workflows?
Yes. Build one workflow per segment, weddings, conferences, meetings, Christmas parties, and attach the right one when the booking lands. Each runs its own sequence.
What happens if the event date changes?
Every unsent step re-times itself against the new date automatically. Steps that already ran stay put, no duplicates, no cleanup.
What do automations cost?
They're part of the GRAND PMS, see pricing for the details. As always: integrations included, support included.
Get a glimpse of the future
We help you do more across all hospitality operations, delivering excellence in every guest interaction.
Book a demo
